Wednesday, 30 May 2007

Positive Thinking and Business Success

Much has been written about the power of positive thinking. On the spiritual level, this is the equivalent of "the world is what you think it is", as our thoughts and perceptions create our reality. It may be hard to accept that we create our reality, since that makes us responsible for the tragedies in our lives. This is not a problem if we believe in reincarnation and the soul's desire for evolution. That theory suggests that we choose our life lessons before birth in order to further our own evolution.

Even without that belief, quantum physics has shown how quantum particles are affected by our thoughts and perceptions. (I suggest Capra's excellent book The Tao of Physics if you want to know more) This lends scientific proof that our thoughts do create our reality, so changing deep-rooted and limiting beliefs is essential to creating business success.

This is a very difficult thing to achieve. Many of the self-limiting thoughts are deeply ingrained and operate on a sub-conscious level, so are very difficult to acknowledge and change. Daily positive affirmations help, though the process is slow. A lot of us feel we are not worthy of success, and of course the universe will support that view and we will fail in order to keep our world view intact.

Many, many books have been written on the importance of positive thinking. Here I can see no conflict between spirituality and marketing, and in fact, spirituality does provide the impetus and tools for business success. Belief in one's self and one's abilities is critical for success, as is focussing on what we want in our life and thus creating that reality.

Sounds simple, doesn't it? Well, I've been working on changing my limiting beliefs for years now, and it is no easy thing. I can fully appreciate and understand the importance of positive thinking, but consistently maintaining that positive attitude is hard work and requires constant vigilance and self-awareness. Perhaps I've over-complicated the process, and it's simpler than I think. At any rate I know my business will never get off the ground unless I do change those beliefs.

So my exercise for today is to write down my self-limiting beliefs, and replace them with positive affirmations. I am convinced that working on the spiritual aspects of creating the world you want definitely will enhance your business success. Here's to positive thinking!

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